Gong integration: map processes from calls

What you can do

Rebuild discovery from a recording

Play the call in Gong and restate each step into the side panel.

Upload a transcript export

Upload a Gong transcript file. JSON in the segment format becomes lines such as "Speaker: text".

Put the result on the deal

Attach the flow to a HubSpot deal or a Salesforce Opportunity after the review.

How it works

Add Wavelength for Chrome from the Chrome Web Store and pin the icon.
Open the call review in Gong, then open the side panel and sign in.
Play the call. Pause after each step, hold the mic, and describe it.
Check each dashed amber line. It marks a link the AI inferred.

Worked example

On the recording, the customer says:

"The order desk keys each PO into SAP. Credit checks the account. Held orders wait for the credit manager."

What lands in Wavelength

Steps for the order desk and for credit, with SAP as a system.
A decision, such as "Credit hold?", with a branch to the credit manager.
Questions to confirm for links the AI guessed, such as "Does Order desk send data to SAP?"

Upload a Gong transcript

Gong can export a call transcript as a file. Upload it in the transcript panel. If the file is JSON in the segment format, Wavelength joins the segments into lines such as "Speaker: text". Text, .docx, and .pdf files go in as they are.

Trim the text to the part where the customer describes the process, then build the flow. A short, dense section gives a sharper map than the full hour. Read transcript to process map for what goes on the map.

Map during a call review

Open the call in Gong and open the Wavelength side panel beside it.
Play the call. Pause after the customer describes each step.
Hold the mic and say the step in your own words: "The order desk keys each PO into SAP."
Check each dashed amber line. It marks a link that the AI inferred.
Attach the flow to the HubSpot deal, or share a read-only link with the account team.

Use the questions in the discovery call template on the next call to fill the gaps that the review finds. For live calls, see Wavelength for Zoom.

Who uses this

Sales engineers: Rebuild a teammate's discovery call as a flow before you join the deal.
Solution architects: Pull the system landscape out of a recorded call for the solution design.

Security and permissions

Wavelength does not connect to the Gong API and does not read your Gong account. It uses only what you say into the side panel or the files you upload.

Wavelength does not train AI models on your content.

Read the Trust Center and the subprocessor list for how Wavelength handles your data.